The acquisition of NN Pension Insurance Company EAD (‘NN PIC’) allows KBC’s Bulgarian franchise – in the shape of UBB and DZI – to broaden its extensive bank-insurance offering to customers with the addition of high-end pension fund products, while also providing additional cross-selling opportunities for banking and non-life insurance products in a one-stop shop approach.
The acquisition of NN Insurance Co. Ltd – Sofia Branch (‘NN Life’) allows DZI – KBC’s Bulgarian insurance franchise – to further increase its share of the life insurance market in Bulgaria through a range of traditional life insurance and unit linked insurance products, thus reaffirming its leading position. It will also strengthen DZI’s distribution power thanks to NN Life’s network of 300 tied insurance agents in Bulgaria’s main cities.
Following these acquisitions, NN Pension Insurance will be renamed UBB Pension Insurance, while NN Life Insurance will cease to exist as a separate legal entity and be merged into DZI Life Insurance.
Johan Thijs, KBC Group CEO, welcomed today’s news: ‘This acquisition further strengthens our share of the Bulgarian market, where we have been present since 2007 and have since become a strong player, distinguishing ourselves in our banking, insurance, asset management and leasing lines of business. Adding pension insurance to our already widespread presence in Bulgaria means we are now in a position to offer all types of high-end integrated bank-insurance products to our Bulgarian customers. We’re delighted to acquire these businesses along with their excellent reputation and management teams, and are looking forward to developing them in a responsible manner together with our other Bulgarian entities.’